Tag Archives: online advertising

Do you do any kind of advertising online?

Do you do any kind of advertising online? If you do – I’m telling you right now – you’re wasting your money. I mean seriously – do you honestly think a 1% conversion rate is good? I don’t. And I decided to find something to fix it. I’m sick and tired of all these marketing … Continue reading

Is This the Death of Pop Ups?

It’s all about choice, you know. Consumers today are savvier than ever and if you think you’re going to get them to click on a big clunky banner, or a pop-up, fly-in…whatever…you’re just plain wrong. Those things are as old school as Billy Mays hocking everything from floor cleaner to legal help latenight on an … Continue reading

Genuine Income Streams – A Short Review

Online advertising has reached new highs over the past few years. In 2008 whilst many offline companies were struggling to profit, online profits skyrocketed with online advertising spends up 21% despite the economic downturn. In 2008 companies spent close to $60 billion advertising online and this amount will more than double by 2011. So what … Continue reading