A Review of Blogging in Action

By leejon | June 6, 2010

Blogging in Action is the package that gets us the most excited. It’s rare you find a book that’s ‘not too hot, not too cold, but juuuust right.’ The author, Shaun Taylor, has certainly outdone himself — but what you really care about is how the book and resource can help you, so let’s get to it!

The thing you notice first when you start reading the ebook is that is it tips the scale at 258 pages! That is absolutely unheard of in the ebook publishing world. The organization of the material will eliminate the concern some may have that there is too much information in such a small space.

Shaun starts out by outlining his goals for the book. He wants it to be up to date and current, covers many dfferent topics, appeal to readers of different levels of experience, breakdown concepts into actionable items, and create a clear roadmap for anyone who desires to be a successful blogger. In two words, he succeeds.

As much as we like to give impartial reviews and tell you about the good and the bad — it’s really hard in this case. Even the most critical reviewer won’t find anything that screams out to be changed here. Sometimes we thought, “wait a minute, he should have…oh, he did!”

For those who are concerned about having to dig through a pile of information they already know or aren’t interested in, Shaun takes a unique approach to solving that problem. He not only has the standard table of contents, he also has ‘tags’ that indicate when you should and shouldn’t read. For example, if he includes non-essential information he marks it with a tag! A very effective addition for those who don’t have a lot of time to read.

Everything is covered here from A-Z, and it’s all explained so that anyone can grasp the concepts. The different sections in Blogging in Action generally start out with an overview of that particular section, but then they quickly move into action steps. This is fantastic, because you can’t become a successful blogger just by reading, you need to actually do something with the material. If this book doesn’t convince you to do that, nothing will!

The table of contents for things you’ll learn is too large to list, but here are some of our favorites:

Choosing a platform
What is a blog?
Configuring your blog for readers and search engines
Backing up your blog
What is a niche?
How to do keyword research (comes with a tool!)
Building your brand
Creating compelling content
Mistakes to avoid (this goes against what is taught in our least favorite blogging book)
Which directories to submit to
Article marketing
Finding .edu and .gov links!
Using social networking sites and strategy
Monetization strategies
Quick start videos for every step of the way

Clearly, Blogging in Action is the definitive guide for anyone who wants to get started with blogging. The book is professionally designed and very well edited. You can tell it was created for readers of all levels. If you want to make sure you get the right book on how to make money on internet by blogging the first time, this is the one to get.

Originally posted 2009-03-17 04:52:09.

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